Small Business Owners
The term “small business owner” is one that isn’t just used by many people to define what they do but is really “cherished” as a term that defines a way of life and a perspective on living.
An American Express Study surveyed business owners to find out why they chose the path of entrepreneurship. The study found that (38%) of business owners identified “passion” as the biggest influence on their decision to become an entrepreneur. The next most popular response at 27% was “turning a profit.”
Becoming a billionaire or millionaire didn’t make the list.
Your decision to become a business owner has a lot to do with freedom not becoming the richest individual in town. Happiness seems to follow when we have the freedom to pursue our passions. Having the bills paid, and taking care of the personal and practical needs of our families all feed into that sense of freedom.
Entrepreneurs want the freedom to choose, to help, to prosper to realize so many things that are truly important to them. The control that comes with calling the shots in your own business (along with taking the lumps) attracts a certain type of individual and they are filling the ranks of small business owners across the country.
The Internet and in recent years the growth and dominance of social networking has REALLY served to empower small business owners like nothing before. With your computer, some knowledge gained through participation in established small business owner networking groups, and a lot of determination, *global” success is possible.
And you won’t need a million dollar marketing budget to achieve it. Internet marketing costs but a tiny fraction of the investment required for traditional marketing and advertising.
Using effective internet marketing techniques small business owners can serve broad markets or specialized niches all from the comfort of a home office.
This website, BizFactsOnline.com is all about supporting the particular mindset of small business owners operating online. Each day this website features practical information, resources and even inspiration to feed that hungry and demanding entrepreneurial mind.
It’s an exciting time to be small business owner. This is your opportunity to succeed. Keep in mind the following suggested 7 pointers for keeping your online business “on”track.
- Learn.
- Network.
- Plan.
- Implement.
- Assess.
- Revise.
- Repeat.
To your success!
Sincerely,
Sharon McMillan
